How artists present their work matters. The way a practice is photographed, described, exhibited and shared influences how it is experienced and understood. But these choices are not always part of a consciously constructed visual identity. They can be deliberate, intuitive, practical or simply evolve alongside the work.

What interests me is a broader idea of artistic presence: the relationship between the work, the artist and the different spaces in which it appears. From the studio to an exhibition, from printed matter to a website, each context offers another way of encountering the practice.

ART-WEB is an independent editorial platform built around conversations with contemporary artists. Through interviews and visual features, it explores how practices develop, how artists define their identity, and how their work is presented and communicated across digital and physical spaces.

I created ART-WEB alongside my work at isaWabi, where I design and develop bespoke websites for artists and galleries. Working closely with artists has shown me that the most important questions begin before a website takes shape: What defines a practice? What should be made visible? How should the work be encountered?

ART-WEB is a space to explore those questions through the individual voices of contemporary artists I have had the pleasure of discovering and meeting.

Isabelle Cuisset.